Retargeting Campaigns
Most visitors don’t convert on their first visit. Retargeting helps bring them back. At SoughtAfterHub, we specialize in building strategic retargeting campaigns that re-engage lost traffic and turn interest into conversions.
What is Retargeting?
Retargeting (also called remarketing) displays ads to people who have previously interacted with your website, landing pages, or social media. These ads follow them across platforms like Facebook, Instagram, Google, and YouTube—reminding them of your brand and prompting them to take action.
- Reconnect with Visitors: Re-engage users who abandoned carts, viewed services, or browsed products.
- Multi-Platform Reach: Serve retargeting ads across Meta, Google Display Network, YouTube, and more.
- Smart Segmentation: Create custom audiences based on behavior, time spent, pages visited, and intent signals.
- Higher Conversion Rates: Retargeted users are 70% more likely to convert—making this a high-ROI strategy.
How Our Retargeting Strategy Works
Our process is designed to recapture potential customers at every step of the buying journey:
- 1. Pixel Setup & Tracking: We install tracking scripts to monitor user behavior and identify drop-offs.
- 2. Audience Segmentation: We build dynamic audiences based on engagement and funnel stage.
- 3. Creative Strategy: We craft personalized ad creatives and messaging for each segment.
- 4. Campaign Deployment: We launch multi-touchpoint campaigns across channels.
- 5. Optimization & Reporting: We monitor performance in real-time and continuously refine for results.
With retargeting, you stay top-of-mind. Don’t lose potential customers—bring them back with tailored messaging that converts.
